Let’s face it, how many times did we search for a company website before we decided to buy a particular product?
In today’s world, when so many people are on the Internet, having a good website is an absolute must for every business. It is a great way to spread the word about the business, establish brand identity and promote products and services to a wide audience of internet users.
A well-designed, informative and functional website is important both for business and customers. When customers are familiar with the company, there is a higher chance they’ll decide to buy a product from that company.
A company website helps to establish the credibility of the business and build customer trust.
At the same time, a good website makes the shopping process easier for customers. It presents an easily accessible place where potential customers can come, find out more about the company, its values, and history.
With just a few clicks, customers can learn more about the company’s products, compare them, and even make a purchase from the convenience of their home.
Here is the list of the top 10 websites in Canada, having in mind their aesthetic, functionality and customer experience.
Best Ecommerce Websites
Some of the websites that made it on the list have Canadian roots while others are US brands that have expanded to the Canadian market. Continue reading to learn more about each one of them.
Headquartered in Vancouver, Lululemon is a Canadian fitness apparel and accessories retailer. Though they have almost 500 retail stores, their online presence is far from negligible.
Lululemon’s intuitive and simple website design, with a lot of images that show how clothes can be worn, eases the shopping process. Their customers can contact one of the team members in a face-to-face video chat at any time. This feature allows online customers to get styling recommendations, detailed information about the product, or help when choosing a product as a gift.
Hudson’s Bay is a Canadian company that offers a huge variety of goods in their retail stores but also on their e-commerce website. Through this website, customers can buy products from several different categories including clothing, shoes, beauty products and home products.
Hudson’s Bay customers can get shopping advice from store associate when shopping online.
Their website includes an interesting feature. Their online customer can get shopping advice from store associates at any time. Apart from that, Hudson’s Bay has developed a rewarding system for loyal customers that can be accessed through the website.
Choom is a Canadian cannabis retailer with a wide network of retail stores and a well developed e-commerce platform that allows customers to choose and buy products from the convenience of their homes.
Choom offers an omni-channel experience to their customers.
Choom’s e-shop offers a huge range of carefully selected cannabis products and cannabis gear from numerous brands. Besides the fact that the platform has an eye-catching design, it also offers a great buying experience. Easy to navigate and mobile-friendly site enables consumers to place their order in just a couple of clicks.
Using the website customers can pay or reserve the products and pick them up in the store (pay & pickup, or reserve & pickup) or pay for the products that will be delivered to their home. Besides all this, Choom websites provide cannabis users with plenty of fresh, interesting and educative cannabis-related content.
A well-known e-commerce website that comes from the US. It has its Canadian version and it is one of Canada’s largest online retailers. This website offers a huge variety of products from books and electronics to sports goods and pet supplies with well-developed online shopping and delivery processes.
Having over 1600 retail stores, and four different brands (Canadian Tire, Mark’s, Part Source, and FGL Sports), Canadian Tire has developed an e-commerce site to offer various products from several different categories: automotive, hardware, sport, home and pets, and outdoor living.
The website allows customers to buy products online and choose between three different ways of getting the products: in-store pickup, curbside pickup or home delivery.
One of the Canadian biggest online bookstores, Indigo gives customers the option to buy not only books but also toys, electronics, fashion and home decor items.
Chapters Indigo offers their customers multiple shipping options.
Indigo’s online customers can choose between three different options to get their product: standard shipping, contactless curbside pickup, or buy online and pick up in-store. The last option is particularly interesting since customers can pick up products from the store in as little as 3 hours from the moment of placing an online order.
Natura Market is a Canadian-based online shopping place for natural personal care products and healthy food. The clean design of Natura Market’s website enables easy browsing through the products. Items from over 100 brands are well organized in several different categories which makes the shopping experience for customers rather easy and enjoyable.
LIttleburgundy is a multi-brand company that offers its products both in retail stores and online. Its well-designed webshop allows customers to choose the products from different categories of shoes, bags and accessories. Additional feature of this website is tracking the orders, both the ones placed online and the ones placed in-store.
Fellow Earthlings is an eyewear company that sells products crafted by hand. With an easy to use and beautifully designed website, they offer a customized experience to the modern consumer.
At Fellow Earthlings online shoppers can design their own eyewear.
Choosing between numerous lens colours, frame shapes and materials, online shoppers can design their own eyewear according to their preference and taste.
Etsy Canada is an e-commerce website where visitors can buy numerous handcrafted and art products made by individuals and companies. Jewelry, clothing, shoes, and toys are only some of the product categories that can be found on this website. Vibrant colours and a clean navigation menu make browsing through products and placing the order an enjoyable experience.